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Online Sales Strategy

Importance of the Online Market

 

The Continued growth of on line sales is becoming increasingly important throughout most of the developed world as an ever increasing percentage of sales are made in line.

 

It is clear for most companies that a clear, focused on line strategy and company structure is need to develop sales both in the UK and in International Marketplaces. The major online players are increasing looking to grow their businesses in new countries around the world

Key UK On Line Facts

European On Line Facts

 –  Internet Retail sales grew by 13.4% in 2017 (B2C)


 –  UK On Line Sales reached £167 billion in 2017


 –  31% of UK consumers made on line purchases from       Other EU Nations


 –  Amazon accounted for 33.5% of all on line spend in       2017

–  68% of On Line B2C purchases were made in Western Europe and Southern Europe accounted for 11.9%


– 82 % of Dutch Customers had purchased on line in 2017 compared with only 20% in Macedonia

– Germany is the largest on line market in Europe for Amazon with sales of $16 Billion